Article Call your clients published on April 12, 2011 The best piece of advice I ever received about repairing a troubled relationship came from my brother, a man of few words who calls things like they are. As I analyzed and plotted my strategy to conquer the situation like a game of Risk, he stopped me cold in my tracks and said, "Katie, it's not that complicated. Just call them once a week." I had never considered that the solution to such a complicated problem could be that simple... Read Now About
Article Content Strategy Delivering a mobile experience by Dave Mello on April 6, 2011 About a week ago Chris Butler and I were invited to speak about the mobile web at UNC's Wilson Library. Chris shared some thoughts about the state (both current and future) of mobile technology. I followed up with some technical considerations. The first topic I discussed, which I'll cover in this post, was how to deliver the alternate experience. I examined two approaches. Read Now About
Article American Forest Foundation Site Goes Live published on April 4, 2011 This week, Newfangled sent the first of three sites for the American Forest Foundation live. The site was built in partnership with Bates Creative Group, who created the design. In the coming months, Newfangled will also be building two other sites for AFF, Project Learning Tree and the American Tree Farm System. Read Now About
Article Prospect Experience Design Prototyping for Designers by Christopher Butler on March 31, 2011 What, exactly, is the role of design in prototyping? Once a prototype is approved, which aspects of it should designers take literally and which are more flexible? In this month's newsletter, I'll answer these questions and many more in an effort to clarify the relationship between website prototyping and visual design... Read Now About
Article Prospect Experience Design Interview with Eric Holter on Website Prototyping by Christopher Butler on March 29, 2011 Waaaaay back in 2001, Eric Holter, the founder of Newfangled, discovered a radical new approach to planning websites. Instead relying upon sitemaps and wireframes to communicate the website experience, he figured an interactive version might do the trick. It actually worked so well that he wrote a book about it describing the revolutionary effect it had on Newfangled's process. Because this month's newsletter is all about prototyping, I decided to sit down with Eric and hear the story of how it all got started ten years ago... Read Now About
Article Week 800 by Christopher Butler on March 25, 2011 Somehow the roundness of a number seems to increase its significance. So, wow, 800 weeks! This picture was actually taken during week 798 Read Now About
Article A Presentation on the Mobile Web by Christopher Butler on March 24, 2011 Dave and I were invited to present on mobile at UNC's Wilson Library, sponsored by the Carolina Adobe User Group. It was a nice event (with impressive door prizes, by the way!) and included some good questions at the end. I covered the background on mobile technology, a brief case against apps, and three principles for mobile web development, while Dave covered the technical how-to. Here are my slides and a writeup of my portion of our presentation... Read Now About
Article For the Love of Agencies by Mark O’Brien on March 24, 2011 Each year, we refine our positioning and commit more and more to working with small agencies, and my schedule for the past three months has really put my interest in that commitment to the test. So, after doing all I could to overdose on small agencies over the past 90 days I'm very happy to report that I love working with small agencies more than ever! Read Now About
Article Prospect Experience Design Google Books Wins by Consistent User Interface by Christopher Butler on March 17, 2011 No, it's not the prettiest interface in the world, and there are definitely some trade-offs in using a cloud-based eBooks tool, but at this point, I'm willing to say that Google Books is my favorite (besting Kindle and iBooks)... Read Now About
Article Why We Need to Learn How to Play by Christopher Butler on March 14, 2011 One of the most common things I hear from colleagues and clients is that while we're great at identifying goals, we lack the time to achieve them. But I'm now wondering whether the answering the question of when we're going to find time to do something is really the only thing between us and our goals? What about how we'd use that time if we had it? Taking two ideas from Kevin Kelly and Jaron Lanier into consideration, I believe we can find new ways to learn by emulating childhood and old-age... Read Now About
