In This Article
NEWSLETTERS | JUNE, 2011 How Marketing Agencies Can Create Business Generating Websites![]() By Christopher ButlerThis month, I'd like to present something a little different than our normal newsletter article. I'm excited to announce that our very own Mark O'Brien—Newfangled's President—has published a book with RockBench Press that covers a detailed, nine-step strategic planning process specifically developed for agency website projects. Its title, A Website That Works: How Marketing Agencies Can Create Business Generating Websites, says it all: a website that works is a website that sells. I recently sat down for an interview with Mark to dig into some of the topics he covers in his book. That interview, fully transcribed on the next page, ultimately presents a comprehensive vision for what today's modern marketing website should be.
What You'll Learn
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