Featured ProjectsWe're not a high-volume production shop; we serve a small number of clients at a very high level. While we create an average of twenty sites or so per year, we've picked out a few recent projects to highlight for you. ![]() Callahan Creekwww.callahancreek.com
Based out of Lawrence, Kansas, Callahan Creek is a marketing agency for specialty brands. By harnessing the influence of enthusiasts in their clients’ customer bases, they teach companies how to distinguish their brands from mass market competitors. In Spring 2011, Callahan was ready to rebuild their site with a refreshed identity, a lead-generating focused content strategy, and a portfolio that would display the very best of their client work. ![]() Rhino Foodswww.rhinofoods.comWorking together with a new agency partner, The Scuola Group, we created a site that allows Rhino Foods to spread their message and display their personality in a unique and highly interactive fashion. Through the use of large images, videos and slideshows, as well as multiple calls to action, users will feel much more a part of Rhino Foods. Additionally, we helped Rhino develop a content strategy that includes a blog that is set to launch in the near future. ![]() Ice Energywww.ice-energy.comWith our long standing agency partner, Litos Strategic Communication, we planned and built a site that allows Ice Energy to present its innovative technology and deliver its thought leadership to target audiences while tastefully facilitating user engagement. The information architecture is clear, and users consuming new information are encouraged to learn more from suggested resources and tagged content. ![]() Marbles Kids Museum Mobilewww.marbleskidsmuseum.orgMarbles Kids Museum is an interactive, educational children's museum in the heart of downtown Raleigh. In the spring of 2010, mobile traffic to the Marbles site was on the rise, approaching nearly 10% of their total traffic. Newfangled had just launched its new mobile offering, so the timing was perfect to build a mobile site catered to the needs of Marbles visitors on the go. ![]() Maple Grove Hospitalwww.maplegrovehospital.comWe partnered with healthcare marketing experts HT Klatzky to create a new website for a new family-care hospital in the Minneapolis-St. Paul area. With a tight deadline and a large scope that included class management and registration functionality, ecommerce, and unique hospital division landing page templates, we had a lot of work to do... ![]() Brahminwww.brahmin.comThis project combined the high-fashion design standards of a successful, family-owned New England handbag manufacturer with the serious sales objectives of an in-demand and growing business. We helped to create a new retail site for Brahmin that improved the overall shopping experience and streamlined the coordination of inventory, from warehouse to online sale. ![]() Win Without Pitchingwww.winwithoutpitching.comUp until 2009, Blair Enns of Winwithoutpitching.com had used his site as a support resource for existing clients or referrals from consultations with agencies and creative firms. An unexpected spike in traffic from a popular design blog swissmiss.com opened up Blair's eyes to the possibility of expanding his online audience, but a lot of work needed to be done to make the site more welcoming to unfamiliar visitors. We worked with Blair to develop a new SEO strategy that leveraged years of legacy content to draw in revenue generating search traffic, and redesigned the site with clear calls to action on every page and let Blair's content take center stage. The result of our efforts is a freshly designed and more usable site that receives significantly more revenue-generating traffic than before. ![]() Tracks & Trailswww.tracks-trails.comThis project combined a unique niche travel industry relationship with a significant information architecture, search functionality, and visual design challenge. The Tracks & Trails team are expert travel planners with extensive knowledge and experience of the American West. In addition to creating an online presence that would enable them to market their unique trip-planning approach to a wider audience, Tracks & Trails also wanted to translate their vast geographic knowledge into an easily searchable, online tourism resource... |