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Writers and Artists Website Collaboration

From Web Smart Newsletter: Advertising Agency and Artist Websites
Originally published September 2005 - Updated July 2006. By Eric Holter.
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Advertising Agency and Artist Websites
1.Agency Websites
2.Describing Pictures
»Collaboration
4.Benefits of Agency Sites

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Here's an idea

I bet there are a lot of up-and-coming writers out there who might be willing to pair up with a fine artist whose writing skills aren't as developed as their drawing skills. Such a writer and artist could team up to add creative and complementary words to the artist's visual work. Both the artist and writer would benefit from the resulting traffic by simply placing a credit link to the writer's site on each page.

Advertising agencies and design firms probably have it a little easier than most fine artists. First, they probably have copywriters on staff. Second, they have plenty of information to draw from regarding each campaign. They can write about strategy and effectiveness. They can discuss branding and audience. They can interview art directors to reveal the creative process behind the work. For an agency, putting content into a portfolio is more a question of discipline than ability.   next >

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Comments


 Dan September 16, 2008 10:43 PM
Good article! Really appreciate this info.

http://www.danscartoons.com