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WEBINARS  |  MAY, 2010

A Sense of Place: Information Architecture for Marketing Websites

Information Architecture is one of the most fundamentally important elements of your website, but it is also one of the most overlooked stages in the web development process. This webinar will review why Information Architecture is so important and how to ensure that your site has a great one.

The webinar will consist of a 30-45 minute presentation, followed by 15 minutes of Q&A.. more >


Using Personas to Build Better Websites

This webinar will explain what user personas are and how to use them to build sites with more effective content and lead conversion paths.

The webinar will consist of a 30-45 minute presentation, followed by 15 minutes of Q&A.. more >

The Modern Marketing Website

From SEO, to CMS, to social media, advanced tracking, and lead generation, this webinar is a review of the core components that comprise a successful marketing website today.

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Measuring Your Website's Effectiveness with Google Analytics API Integration

During this webinar, we review how Newfangled has used the Google Analytics API in conjunction with the NewfangledCMS tracking system to gain unprecedented insight into the effectiveness of our site as a marketing tool on both a global and page by page basis. more >

The Win Without Pitching Overview

Blair Enns of Win Without Pitching guest hosts this webinar and describes his unique business development process which has been specifically designed for marketing firms.  more >

A Practical Guide to On-Site Social Media

This webinar is an overview of how marketers can use social media to promote their website. more >

Google Analytics 101

During this webinar, we review how to read the most relevant reports inside of Google Analytics in addition to reviewing some advanced features, such as Custom Reporting and Advanced Segmentation. more >

How to Build a Content Strategy

This webinar is designed to help you plan your content strategy, from identifying the right platform for you (newsletter, blog, webinar), to creating a writing plan for your firm, and creating lead-generation conversion points on your site.  more >

How to do SEO

This webinar is a look into what makes Google tick and what we can do to do make our sites more attractive to Google. more >

How to Blog

In this webinar we cover why you should (or shouldn't) blog, how to start blogging, how to distribute your blog, and how to measure its performance. more >