  Steve GrothmannProject ManagerWith my teammate Jillian Kuhn I manage new site projects, upgrades and support for a great group of clients. I enjoy prototyping new sites and focusing clients' needs down to the simplest possible realization on a site, since I firmly believe that a clear-headed user experience is fundamental to all higher level site functions.
Before joining Newfangled in May 2008 I taught composition at North Carolina State University, worked at the Town of Cary, NC's Cultural Arts Division and was a stay-at-home dad. I have been a semiprofessional musician for many years. I grew up in Tampa, FL (I miss a good Cuban sandwich) and graduated from Florida State University (BA) and NCSU (MA in English). I have an incredibly dynamic, artistic, creative, sensitive, smart family. Blog Posts
March 1, 2010 at 
Newsletters are a key content tool, and the style and placement of the signup callout requires some strategy to encourage subscriptions. In this blog I will look at these callouts from a few of our sites, to suggest possibilities and encourage short, visible, and strategically placed newsletter signups.
February 15, 2010 at  One of our most interesting clients is the Vietnam Dog Handler
Association, a group that seeks to re-unite veteran war dog handlers and
memorialize military dogs.
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Informal prototype
usability testing meetings with the other Newfangled project managers have proven so valuable that I now consider them necessary to every new project. In even a fifteen minute
review, two new sets of eyes clicking through a prototype can pinpoint
usability issues that the project team might miss. It is
surprisingly easy for simple efficiencies to be invisible, and since
there is not usually time to leave a project and return with an
objective eye, usability review sessions are an efficient way to get
fresh ideas. 
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