Steve Grothmann

Project Manager

With my teammate Lauren Walstrum, I manage new site projects, upgrades and support for a great group of clients. I enjoy prototyping new sites and focusing clients' needs down to the simplest possible realization on a site, since I firmly believe that a clear-headed user experience is fundamental to all higher level site functions.

Before joining Newfangled in May 2008 I taught composition at North Carolina State University, worked at the Town of Cary, NC's Cultural Arts Division and was a stay-at-home dad. I have been a semiprofessional musician for many years. I grew up in Tampa, FL (I miss a good Cuban sandwich) and graduated from Florida State University (BA) and NCSU (MA in English). I have an incredibly dynamic, artistic, creative, sensitive, smart family.

Recent Work

Ice Energy

Tracks & Trails

Blog Posts

Six Important Points to Remember About Content Entry

August 25, 2011 at 4:00 pm

In many cases content creation and then entry is a bigger task for clients than anticipated. We've made these great plans for a site, but then copy has to be written, images chosen, the CMS learned and the content entered, formatted and in many cases related by some method of secondary, suggested navigation.

The following list of tips and principles is somewhat specific to the Newfangled CMS and our site build process, but potentially useful for any CMS user at this critical stage in a website project.

A Quick Guide to Restricted Content

June 23, 2011 at 9:00 am

During prototyping some of the crucial decisions involve planning which site content is freely available and which is considered premium content, requiring some kind of lead form submission. Some content may be further restricted, requiring a user account for access, necessitating decisions about the administration of such accounts. This post is meant to serve as a resource outlining the basic scenarios that we most often encounter when prototyping sites.

Using the Prototype as a Guide for Content Entry

May 19, 2011 at 9:00 am

Using the prototype as a guide for content entry can help minimize disconnects between prototypes and real pages, expectations and results. Here are some familiar disconnects between prototypes and real pages that we should watch out for...