Newfangled works with independent agencies to create lead development web platforms for their clients.

Newfangled works with independent agencies to create lead development web platforms for their clients.

Page Laubheimer

Project Manager

Page Laubheimer

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As a Project Manager, I work with a great team to ensure that our clients have the best possible experience with any aspect of their site, from new builds to maintainence.  I'm here to focus on the details, and guide our clients through the decisions to create a site that achieves their goals.  It's important to me that our clients feel engaged and involved, and I take pride in the relationships that grow with my customer service.  

I grew up in Chestnut Ridge, NY, in the beautiful Hudson Valley region.  I've enjoyed a lifelong love affair with music, like many of my teammates here at Newfangled.  I earned a BA from New College of Florida in Sarasota, and more recently graduated with a Master's degree in Library Science here at UNC Chapel Hill.  Like my teammate Lisa, I went to library school because I'm focused on connecting people to information, and this has led to my continued interest in metadata and information architecture.  When not at work, you can find me playing music, biking, or hanging out at the local library.

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My Blog Posts

The Perils and Pitfalls of the Lazy-Loading Landing Page

July 9, 2014
Infinite scroll, lazy-load, auto-paging, or whatever you may call it, is a useful technique to save your users from having to click through pagination to see more of your content.  However, doing a thoughtful implementation with a good user experience takes more than just installing a jQuery plugin.  We'll go through ways to make the UX successful, and how to avoid common SEO pitfalls.     more

Designing CTA Form Fields for a Better User Experience

June 4, 2014
The design of form fields may not be the most exciting aesthetic challenge around, but making sure that your CTAs are designed to maximize their clarity and usability may have a larger impact on your bottom line that you might think.  We'll go over some common user experience pitfalls that come up with the humble form field rectangle.   more

Maintaining Great Information Architecture Over the Lifespan of Your Website

May 12, 2014
We see it all the time: Your site launched roughly 18 months ago. During the prototyping stage, you worked really hard with our team to devise a truly solid information architecture for your site. But then, your site launched. Over time, you've made ad hoc changes as needed, and suddenly the shine has worn off your information architecture. Here's how to remedy this common situation.   more
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