Chris Creech

As the senior strategist for Newfangled, it is my job to help our clients put together a plan of action to achieve the goals of their website: attract more visitors, inform them with quality content, and engage them through calls to action, resulting in more qualified business leads.  I do this through monthly or quarterly consulting calls where we audit site performance in terms of traffic, usability and conversion rates.  I then work with our clients on ways to improve these metrics and put together a plan to capture and nurture leads through the website via our content management system, in conjunction with CRM tools and marketing automation platforms.

A Tar Heel born and bred, I graduated from the University of North Carolina at Chapel Hill  with a BA in Journalism and Mass Communication.  While I'm not in the office, I try my best to stay in shape by training for and competing in triathlons, road races and mud runs.  I also enjoy spending time at the lake on a wakeboard.  If it's too cold to be outside, you can probably find me on the couch watching some Tar Heel basketball.  I also happen to be Newfangled's resident brewmaster.